In a recent Podnosis interview, Wider Circle CEO and co-founder Darin Buxbaum shared a simple but often overlooked truth: healthcare breaks down for vulnerable populations not because of benefits, but because of a lack of trust.
Wider Circle was born from Darin’s personal experience watching his grandmother’s health decline after losing meaningful social connection. That insight drives the organization’s peer-led approach today, supporting Medicare, Medicaid, and dual-eligible members through trusted community, not transactions.
Rather than relying on traditional, broker-driven engagement, Wider Circle empowers members to hear from peers who’ve been there. The result is stronger trust, higher retention, fewer hospitalizations, and better outcomes—backed by real data.
Listen to the full Podnosis conversation to hear Darin unpack why community is a critical care strategy—and how connection is reshaping the future of healthcare.
About the author: Jamie Zale
Wider Circle
